Subject
3 entries
Product Development
Bookmarks
Pretotype It: Make Sure You Are Building the Right It Before You Build It Right
Alberto Savoia's Pretotype It introduces pretotyping — testing whether you should build something before investing in how to build it, using cheap simulations of the user experience. It's a practical antidote to premature perfectionism and prototype sunk-cost traps, bridging the gap between an idea and validated demand.
Shape Up: Stop Running in Circles and Ship Work that Matters
Shape Up is Basecamp's product development methodology written by Ryan Singer — six-week cycles, fixed time with variable scope, and 'shaping' work before scheduling it. A serious alternative to Scrum for product teams that want to ship meaningful work without constant sprint theater.
The Pressure of Crowdfunding Success
NYT piece on how successful Kickstarter campaigns created intense pressure on hardware and product entrepreneurs to deliver — many had raised money before fully validating manufacturing, supply chain, or costs. The dark side of crowdfunding as premature public commitment.