Subject
4 entries
Tokenomics
Bookmarks
Decentralised Engagement Protocol: Bringing DeFi to Marketing
The Incent whitepaper v2.0 (2022) proposes a decentralized engagement protocol that uses DeFi mechanisms to replace centralized ad networks and loyalty programs, rewarding users directly with tokens for their attention. Frames itself as 'DeMa' (Decentralized Marketing) by analogy to DeFi for finance — an ambitious reframing of the attention economy's value flows.
Swash: Web3 Data Ownership and Incentivized Data Flows
Swash is a Web3 platform that lets individuals collect, control, and monetize their own browsing and behavioral data via a browser extension and a tokenized marketplace. The interesting design challenge is making data sovereignty economically compelling for all three stakeholders: users who own data, businesses that buy it, and developers who build on it.
Tokenomics DAO
Tokenomics DAO is a community focused on researching and discussing token economic design — how token supply, distribution, incentives, and governance mechanisms shape crypto protocol behavior. A 2022-era community for the nascent field of token engineering.